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TRKR Webinars
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Featuring guest speakers and presenting key category insights, and free to attend
Winning UK distribution for Scottish suppliers
Key considerations, tips and case studies for Scottish Food & Drink suppliers
Thursday 30th October - 9.30 to 10.30am
Online webinar
For most Scottish food & drink suppliers, the big challenge is breaking into the wider UK market
National success in Scotland is a great achievement obviously, but it doesn’t guarantee that you’ll be a hit with shoppers in England
And the first line to cross isn’t the border, it’s the UK Retail Buyers - how do you convince them to give you that opportunity?
Come along to our webinar on Thursday 30th October when we’ll be joined by Barry O’Donnell from Tesco to provide Food & Drink suppliers with the following insights:
What’s important to retail buyers when suppliers want to extend distribution beyond Scotland
How suppliers can use market data and bespoke shopper insight to support their commercial case to grow distribution
Examples of suppliers who have gained distribution across the UK and how they achieved this
Speakers:
Mark Thomson, Co-Founder & Insight Director, TRKR
Barry O’Donnell, Local Sourcing Buying Manager, Tesco
Lisa Hannah, Senior National Account Manager, Border
Guest Speakers
Barry O’Donnell, Local Sourcing Buying Manager, Tesco
Barry has enjoyed a number of different positions in Tesco over his 23 years working for the UK’s leading retailer and since February 2025, is responsible for the sourcing of packaged grocery products in Scotland. Previous to that, Barry worked for Tesco in Welwyn Garden City as a Project Manager and Space Manager so brings a wealth of experience in different facets of the Tesco business.
Lisa Hannah, Senior National Account Manager
Lisa has been part of the Border team for nearly 9 years and has always worked in an account management role, previously working for Mackies at Taypack to Finsbury Foods and P&G. Through Lisa’s time at Border she has been part of a real growth journey, taking the brand from it’s stronghold in Scotland to wider distribution across the UK.
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