Sharing best practice in market data & consumer insight

TRKR Webinars

60-minute sessions exploring key hot topics…

Featuring guest speakers and presenting key category insights, and free to attend

Click on the event image below to see further details and to register


TRKR Webinars are free to attend.

Recordings & slide packs are available on subscription: £495

TRKR Webinars: Recordings & Slide packs 2026
£495.00

Receive recordings & slide packs for all TRKR webinars, whether you are able to attend or not.

Valid to 31st Dec 2026


Category Management Training

Tailoring your retailer pitch to your audience

1st October 2026, 9.30 am to 10.15 am

When suppliers pitch to a retailer, the buyer wants to understand what’s in it for them, how it relates to their shoppers, category, etc. 

This 45 minute session will cover:

  • Buyer feedback relating to this topic - their expectations, needs and experiences

  • How to tailor your trade pitch - hints and tips on how this can be presented and visualised

  • Which is the best market data to support this? The role of shopper panel data

  • How can bespoke shopper insight also be used to personalise the story to the retailer?

Speakers:

Mark Thomson

Mark Thomson, TRKR, Insights Director

Mark is TRKR’s Insights expert, supporting Food & Drink suppliers with how they maximise market data & insight with retailers. This includes story telling, combining EPOS, Panel and Bespoke Insight together to both protect and grow sales.

Prior to TRKR, Mark spent 15 years with Kantar, leading their Scottish and Irish businesses


Category Management Training

Taking a Category First approach to buyer meetings

23th October 2026, 9.30 am to 10.15 am

Why moving from being product-led to category-led can help both buyers and suppliers

This 45 minute session will cover:

  • Buyer feedback - why taking a category-led approach is beneficial to retail buyers

  • The impact this can have for suppliers

  • What this means from a practical perspective 

  • The role of market data and insight

  • Outcomes from the retailer team and for you, the supplier

Speakers:

Mark Thomson

Mark Thomson, TRKR, Insights Director

Mark is TRKR’s Insights expert, supporting Food & Drink suppliers with how they maximise market data & insight with retailers. This includes story telling, combining EPOS, Panel and Bespoke Insight together to both protect and grow sales.

Prior to TRKR, Mark spent 15 years with Kantar, leading their Scottish and Irish businesses

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Each event is recorded and available on subscription…